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Getting started with Journeys

Learn how to get started using Journeys to automate your WhatsApp marketing and service conversations.

Introduction

Journeys lets you automate conversations with your customers, so you can answer faster and collect valuable customer data along the way. Each automated conversation is called a flow. You can build flows for all kinds of use cases, from welcome and opt-in flows to order updates, FAQs and abandoned cart flows. A flow starts on its own whenever its trigger fires, for example a keyword or a shop event.

Journeys has 4 main sections:

  1. The overview page, where you find, filter and categorize your flows

  2. The canvas, where you build the flow

  3. The flow settings (see the Flow settings article)

  4. The flow analytics

Overview page

The overview shows all your flows in one compact table, so you can see them at a glance and quickly find the right one.
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Annotated Journeys overview page

  1. Show all flows, or only Live, Draft or Paused flows

  2. Search for your flow by flow name

  3. Show only the flows with a certain category

  4. Filter by trigger type or editor

  5. Import a flow via Options

  6. Create a new flow

  7. Click the flow name to open it on the canvas

  8. Open the actions menu for a single flow, for example to set its category

Navigating Journeys

Open Journeys in the left menu. The overview page opens in the Flows tab and lists all your automated flows (keyword, webhook and other triggers) in one table.

What each column shows

Each row is one flow. Click the flow name to open it in the flow builder.

Column

What it shows

Name

The flow name, the channel icon (for example WhatsApp) and the email of the person who created it

Trigger

What starts the flow, such as Keyword Match or Incoming webhook. For keyword triggers, the keyword is shown underneath (for example STOP)

Status

Live, Draft or Paused

Created at

Date and time the flow was created

Triggered

How many times the flow was started

Completed

Share of started runs that reached the end of the flow, in %

Action

The ... menu with actions for this flow

Finding a flow

Use the bar above the table to narrow down the list. You can combine all of these.

  1. Status buttons: click All, Live, Draft or Paused to show only flows with that status.

  2. Search: type part of a flow name into the search field.

  3. All categories: pick a category to show only the flows that have it. See Organizing flows with categories below.

  4. Filter: filter by trigger type or editor.

At the bottom of the table, choose how many flows to show per page under Records per page and see how many flows match (for example, "1-3 of 3").

Organizing flows with categories

Use categories to keep your flows organized, for example "Welcome Flows", "Order updates" or "Customer service". You can create as many categories as you need. All flows stay in one table, and the All categories dropdown above it shows only the flows of the category you pick.

The All categories dropdown

Create a category

  1. Open the All categories dropdown above the table.

  2. Click + Create New at the bottom of the list.

  3. Enter a name and click Create.

Create category dialog

Add a flow to a category

  1. Click the ... menu at the end of the flow's row.

  2. Select Move to Category.

  3. Choose the category.

Show the flows of one category

  1. Open the All categories dropdown.

  2. Select the category. If it doesn't contain any flows yet, you'll see "This category has no flows".

  3. To see all flows again, select All categories.

Rename or delete a category

  1. Open the All categories dropdown.

  2. Click the ... next to it.

  3. Select Rename or Delete.

Rename or delete a category

Creating a flow and more options

  • Create New (top right) starts a new flow.

  • Options (next to Create New) opens a menu with Import, where you can import an existing flow file.

  • The ... menu at the end of each row holds actions for that single flow: Analytics, Info, Settings, Time Machine, Move to Category, Deactivate, Duplicate, Export and Delete.

Canvas

Click a flow name to open it on the canvas, where you build the flow.

  1. Add nodes via the menu

  2. Publish the flow

  3. Access the flow settings

What's next?

Build many types of flows by using the different flow triggers. For example, keyword or message triggers can start opt-in flows. Or connect your shop system and trigger a flow on events like order confirmed, parcel sent or tracking URL changed.

Check out the different flow triggers here: Trigger.

FAQ

Where can I find my categories? Open the All categories dropdown above the table and select a category. The table then shows only the flows with that category.

I can't find a flow. Check that the status filter is set to All, the category is All categories, and no filter is active. Then search by name.

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