In 2024, 35% of shoppers said discounts on products they had already viewed influenced their purchase most - making automated reminders and triggers especially powerful.
✅ Essential BFCM automations
Cart abandonment → recover lost sales fast
Order confirmation & shipping updates → build trust during peak demand
Low-stock / price-drop alerts → create urgency and drive conversions
📚 Explore our automation resources
Find detailed set-up guides and best practices here:
Cart Abandonment → Shopify or Klaviyo and get inspired by our Best Practices
👉 For Shopify users: see our guide to All Shopify Triggers
Pro tip 💡
Activate and test your flows at least 2-3 weeks before BFCM to catch any issues early and ensure your messages trigger in real time during peak hours.