Learn how to contacts are created in charles and how to navigate the All Contacts page.

Learn how to build a dynamic audience segment or list.

Once you’ve created your segment or list, you can split your contacts into multiple lists for A/B testing or different campaigns.

Here’s some inspiration to help you build your segments using the Audience Builder 🤩

Right now, it’s just possible to collect and store your contact’s birthdays…but trust us, it’s something you should start doing in preparation for an upcoming feature 👀🤫