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Grow Your Audience Before BFCM

A strong subscriber list is the foundation of every successful BFCM campaign. In November 2024, brands using WhatsApp with charles collected 470k new subscribers - a 50% increase compared to the year before.

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βœ… How to grow your audience

With 20% of shoppers starting holiday shopping as early as June - August and 24% shopping before the BFCM weekend, building and warming up your list well ahead of November is key.

Use proven entry points like:


πŸ“š Explore our full subscriber library

We’ve created detailed guides and best practices for each entry point:


Pro tip πŸ’‘

Run teaser campaigns in October to grow your list early and keep subscribers engaged before BFCM launches.

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